Good work deserves good marketing.

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Meet Karen Taylor
CEO & Founder

I've spent 20+ years in and alongside the association community. I've led marketing strategy, supported client relationships, and helped teams grow. Most recently, I served as Partner and CMO at a creative agency serving associations and nonprofits.

I understand small teams, shifting priorities, and the pressure to make every effort count. You don't need a vendor who hands over a plan and disappears. You need a partner who helps you decide what matters and moves it forward with you.

A woman with blonde hair wearing glasses, a beige headband, and a red blazer attending a conference or seminar. She has a name tag that reads 'Karen'. She is sitting at a table with various bottles and cups in front of her, and there are other people seated around her, blurred in the background.

Association executives are my people! I've been an ASAE member for more than 20 years and have volunteered off and on along the way. Today, I also serve on the board of the American Marketing Association DC Chapter as President Elect and SVP of Marketing and Communications.

Taylored for Good is me, plus a trusted bench of partners.

When your project needs design or extra hands, I bring in people I trust so you get the right expertise without the agency overhead.